FINANCE

The end of the old social media bargain When Neil Patel states bluntly that “you’re wasting your time creating social media content”, he is not declaring the death of social media itself. He is announcing the collapse of a bargain that once worked for brands. For more than a decade, …

Imagine you own a small delivery business. Your trusty old van breaks down. Do you spend a lot of money on a brand-new engine, making the van almost like new? Or do you just replace a small, broken part like an alternator to get it running again? This might seem …

The question on the minds of many cryptocurrency investors today is stark and unsettling. After peaking near US$125,252.60 in late 2025, Bitcoin’s price has retreated to around US$67,439.89 as of February 2026. Headlines and social media conversations are dominated by the phrase “Is Bitcoin going to zero.” That possibility strikes …

Misconceptions surrounding car insurance policy terms, premium calculations and coverage scopes consistently expose motorists to significant, unanticipated out-of-pocket liabilities following an accident. Across global jurisdictions, widespread reliance on informal advice and outdated assumptions prevents drivers from making informed financial decisions when selecting coverage. This analysis dismantles the most pervasive vehicle …

For more than half a century, the credit card has sat at the centre of consumer finance. It is not merely a payment tool but a complex economic engine that shapes spending habits, funds rewards, subsidises banks, and quietly redistributes costs across society. Today, that system stands at a turning …

Employee theft is one of the most emotionally and financially destabilising experiences a business owner can face. It combines personal betrayal with immediate cash flow damage and, in many cases, a long and frustrating encounter with the criminal justice and tax systems. For small and medium-sized businesses in particular, a …

The price we never calculate Smartphones are often discussed in terms of their retail price, data plans, upgrade cycles and environmental footprint. These costs are visible, itemised and easy to debate. What remains largely unmeasured is the most expensive component of all: time. The true cost of smartphones is not …

A platform that suddenly feels unfamiliar For nearly a decade, TikTok has been the rare social platform that felt alive. It rewarded originality, surfaced unknown voices, and turned ordinary users into cultural forces overnight. For millions, it became more than an app. It became income, identity, community, and in some …

A platform built for fun, caught in a serious political moment TikTok has always presented itself as a place for humour, creativity and fleeting trends. Yet behind the dances and viral clips sits one of the most powerful data-harvesting machines ever built. The recent change in ownership of TikTok’s US …

Redefining the social media influencer in the 2020s The term social media influencer once described an individual with the power to shape consumer behaviour through personality, proximity, and perceived authenticity. In its early digital form, influence was measured in followers, likes, and sponsored posts, with value fluctuating according to platform …