Sweet TnT Magazine Trinidad and Tobago Culture
Just one year ago, PRIME was an unstoppable phenomenon. It wasn’t just a drink; it was a cultural touchstone. Supermarkets shelves were emptied within seconds, online auctions saw bottles fetching upwards of US$10,000, and social media buzz was deafening. This meteoric rise, fuelled by a potent combination of celebrity power …
Read More »The rise and fall of PRIME a case study on influencer marketing
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