Food blog. White macbook near pineapple and pumpkin
Photo by Pineapple Supply Co. on

Writing a successful food blog doesn’t have to be stressful

There are over an impressive 600 million blogs in the world today, while in the United States alone, there are over 31 million active bloggers posting at least once a month. If you’re looking to start your own food blog, however, there are a number of ways that you can cultivate success — right from the beginning. From finding the right niche to the importance of consistency and a dash of personality, here’s what you should consider when just starting out.

Tips for starting your own food blog

Finding the right niche for you

Finding the right niche for any blog is imperative, though when it comes to food specific blogs, there are a variety of routes to choose from. To begin, choosing the type of food blog you want to write is a great place to start. For example, you may choose to run a blog based solely on sharing your recipes, while other options include writing food reviews, a food/travel blog, or even a food photography blog. Depending on what you choose, narrowing your focus to a specialisation (aka your niche) is the next step, and should revolve around your specific interest — whether that be food on a budget, baking, or fried food favourites, to name just a few options.

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The importance of adding personality

When running a food blog, adding personality can do a lot when it comes to capturing your reader’s interest, and can be achieved in several different ways. One way to do this, if you happen to have a recipe sharing blog, is by sharing your own, personal family recipes. However, adding personality to your blog can also be done by sharing personal stories, which give real-life insight to your (or a guests’) experience. Whether it be about your journey to becoming a chef or your story behind creating budget—friendly meals, even sharing a personal diet experience can bring quality and personalised content to your readers. One great example of this is that of Justine’s story, which details her experience with the keto diet and how she surpassed her weight loss goals. 

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Consistency is a necessity 

As with any blog, consistency is key, as staying active can ensure that you keep your current readers interest (not to mention that it will help gain new ones as well). While this is easily done via posting on a regular schedule, this is often easier said than done, especially if you’re managing a busy schedule as it is. For such reasons, planning content ahead of time can be a great way to keep things as consistent as possible, no matter what’s going on in life. Changing up your content every now and again is yet another way to keep things interesting, and can be done by posting a variety of different types of content within your niche. If your niche revolves around recipes, for instance, changing things up can include posting recipes in addition to reviews of other recipes, and personal stories behind recipes.

Whether you’re looking into starting a food blog or you’ve already begun one and are finding yourself lost, ensuring its success can be done in a number of ways. From maintaining a consistent posting schedule to adding personality via personal stories and choosing the right niche for you, you can ensure success right from the beginning.

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