How to become a virtual event planner

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Becoming a virtual event planner involves organising and coordinating virtual events, conferences, workshops, and webinars. Here’s a step-by-step guide to help you become a virtual event planner.

18 Steps to becoming a virtual event planner

1. Understand event planning

Gain a clear understanding of event planning principles, including logistics, scheduling, budgeting, and coordination.

2. Learn about virtual events

Familiarise yourself with the concepts of virtual events, online platforms, and technology required to host them.

3. Education and training

Consider taking courses or obtaining certifications in event planning or virtual event management to build your skills as a virtual event planner.

4. Choose a niche

Decide on a specific niche or type of virtual events you’d like to specialise in, such as corporate webinars, online conferences, or virtual trade shows.

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5. Develop technology skills

Learn to use virtual event platforms like Zoom, WebEx, or Hopin, and understand how to manage registrations, engage attendees, and facilitate networking.

6. Create an online presence

Set up a professional website or social media profiles that showcase your virtual event planning services, experience, and expertise.

7. Build a portfolio

Compile examples of past virtual events you’ve planned or assisted with to demonstrate your capabilities.

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8. Networking

Connect with professionals in the event planning industry, attend virtual events, and join online communities to build your network.

9. Offer consultations

Provide consultation sessions to potential clients to discuss their virtual event needs and how you can help them.

10. Create packages

Develop packages that outline your virtual event planning services, including various aspects such as platform selection, content creation, and technical support.

11. Collaboration tools

Familiarise yourself with collaboration tools like project management software, communication apps, and shared documents.

12. Budget management

Learn how to create and manage budgets for virtual events, including costs related to technology, marketing, speakers, and more.

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13. Event marketing

Develop strategies for promoting virtual events, including social media marketing, email campaigns, and partnerships.

14. Content planning

Work with clients to plan engaging content for virtual events, including presentations, panel discussions, workshops, and interactive sessions.

15. Technical support

Ensure you have the technical skills to troubleshoot issues that may arise during virtual events.

16. Client communication

Maintain clear and effective communication with clients, understanding their goals, preferences, and event details.

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17. Event-day management

On the day of the virtual event, oversee technical aspects, manage speakers, monitor attendee engagement, and address any issues.

18. Feedback and improvement

Collect feedback from clients and attendees after each event to improve your services and enhance future events.

Becoming a virtual event planner requires a blend of event planning skills, technical proficiency, and strong communication. By specialising in virtual events and delivering well-executed and engaging experiences, you can become a sought-after professional in the evolving landscape of online gatherings.

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