Jevan Soyer

Jevan Soyer draws from a multifaceted career spanning the hospitality, tourism, education, sales, marketing and construction industries, he brings a methodical and disciplined approach to digital media. A marketing manager and content creator for Sweet TnT Magazine, Study Zone Institute, co-author and editor of Sweet TnT Short Stories and Sweet TnT 100 West Indian Recipes,Soyer specialises in documenting the biodiversity and cultural heritage of Trinidad and Tobago for a global audience.

The digital apocalypse: Why we must fear the unseen minds of AI

AI opacity threat: As AI minds become alien, our future hangs by a thread.

Imagine a world where the very tools we created to serve us transcend our understanding, operating in a realm of thought we can neither access nor comprehend. A world where artificial intelligence, once a beacon of progress, evolves into an inscrutable oracle, its internal machinations veiled in an impenetrable cloak …

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Labubu and PopMart’s US$13 billion crash

From Tulips to Beanie Babies to Labubu: The anatomy of a crash.

The rise of Labubu and PopMart In 2025, headlines across the financial and cultural press were dominated by one name: Labubu, the quirky rabbit-eared collectible figure that transformed PopMart from a niche toy company into a global powerhouse. Created by Thai artist Kasing Lung, Labubu was not originally meant to …

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The silent schemer: Why the world’s top AI scientists are whispering about our impending doom

AI existential risk: Why experts fear it's already too late to save ourselves.

Imagine a partner who has helped you build an empire. You’ve worked side-by-side, shared your deepest secrets, and trusted them with your entire legacy. For years, they’ve been open, explaining their reasoning in a language you both understand. Then, one day, they stop speaking to you. They continue their work, …

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The terrifying evolution of AI: Is humanity building its own downfall?

The scary truth about the evolution of AI that no one tells you.

The rise of artificial intelligence and its hidden dangers The phrase “evolution of AI” once inspired excitement about a future filled with life-changing tools, improved healthcare, smarter cities, and boundless opportunities. Yet today, the rapid evolution of AI carries a far more unsettling tone. The very systems we created to …

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Starlink Direct to Cell: Ending mobile dead zones worldwide

From dead zones to connectivity: The power of Starlink Direct to Cell.

For decades, mobile dead zones have been a frustrating reality. Whether you are hiking through a national park, sailing offshore, working on a construction site in a remote area, or reporting from a disaster zone, losing signal can mean much more than inconvenience. It can mean isolation, delays in emergency …

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How to pack light for fall: Caribbean-to-North-America flight tips and airline hacks

North-America flight tips and hacks: How to travel light in fall weather.

Travelling from the Caribbean to North America during the fall season can be an exciting experience. The cooler weather, cultural festivals, and changing landscapes attract many visitors. However, for Caribbean travellers used to tropical warmth, packing for a North American fall often presents a challenge. With baggage fees increasing, overhead …

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Brickstorm: What it is, how it infects devices and how to keep your systems safe

Brickstorm backdoor: How to detect and prevent cyber espionage attacks.

Brickstorm is the name security researchers have given to a recent, stealthy backdoor used in long-running espionage campaigns. The malware family is notable for its focus on network appliances and management infrastructure that often sit outside the scope of conventional defence tools. Operators use Brickstorm to maintain long-term access, move …

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How to make the perfect sorrel drink: A Caribbean staple for fall and winter

How to brew sorrel drink at home: A hibiscus recipe for the season.

The story behind sorrel drink Sorrel drink is one of the most cherished beverages of the Caribbean, especially during the festive months of fall and winter. At first glance, many assume it is simply made from an ordinary flower, but sorrel has a remarkable history tied to survival, resilience and …

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Newsletter marketing with Sweet TnT Magazine: A long-term investment for digital media buyers

The newsletter every digital media buyer should be watching.

Why digital media buyers should prioritise newsletter placement For digital media buyers, one of the most reliable ways to reach an audience that is engaged and ready to respond is through newsletters. Unlike fleeting social media impressions or pay-per-click campaigns that disappear when the budget runs out, a newsletter placement …

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