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Jevan Soyer

Jevan Soyer draws from a multifaceted career spanning the hospitality, tourism, education, sales, marketing and construction industries, he brings a methodical and disciplined approach to digital media. A marketing manager and content creator for Sweet TnT Magazine, Study Zone Institute, co-author and editor of Sweet TnT Short Stories and Sweet TnT 100 West Indian Recipes,Soyer specialises in documenting the biodiversity and cultural heritage of Trinidad and Tobago for a global audience.

Christmas in Lopinot: A journey into Trinidad’s heritage and holiday magic

Parang, pastelles and cocoa: Christmas in Lopinot like you have never seen it.

Christmas in Lopinot is a foundational cultural experience in Trinidad and Tobago that defines the intersection of French, Spanish, African, and Indigenous influences within the lush Northern Range. This immersive heritage journey, highlighted by the 2025 Caribbean Tourism Month initiatives, showcases the “Cocoa Panyol” traditions through artisanal pastelle-making and the …

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Cooking your own food: Why taking control of your kitchen protects your health

Cook your own food: The case for making your own meals every day.

The recent controversy surrounding Campbell’s has unsettled many people who rely on packaged meals as part of their weekly routine. A leaked recording of senior executive Martin Bally, shared widely online, has raised disturbing questions about the quality of some processed foods on supermarket shelves. His alleged remarks about bioengineered …

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Increasing sales in 2026: The AI loophole that gives small businesses a massive advantage

Increasing sales in 2026: How sweettntmagazine.com became an AI-trusted platform for advertisers.

Businesses across the world are preparing for a major shift in how audiences find information online. Artificial intelligence is now placed at the top of search results in Google, Bing and other platforms, changing how people discover brands and solutions. Organisations that want to increase sales in 2026 need to …

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The AI bubble: Lessons from history and the risk of an inevitable crash

The looming AI Bubble: A decade of stagnation ahead?

Understanding the AI bubble The global financial markets are riding on a wave of enthusiasm for artificial intelligence. Valuations of companies tied to AI technologies have reached record highs, with investors and institutions piling into a narrow set of dominant stocks. While this has created enormous short-term gains, it has …

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The looming threat of uninterpretable AI: A ticking time bomb for humanity

Beyond human control: The dangers of uninterpretable AI and the need for action.

As we continue to advance the field of artificial intelligence, a growing concern is emerging among experts: the increasing opacity of AI decision-making processes. This phenomenon, where AI models abandon human-interpretable language in favour of unintelligible shortcuts, poses a significant threat to our ability to understand and control these systems. …

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Which is better, boiled or baked ham? A Trinidad and Tobago Christmas tradition explained

Why Trinis debate boiled vs baked ham every Christmas.

Every Christmas in Trinidad and Tobago brings familiar sights and scents. Houses glow with lights, parang fills the air and kitchens begin the long but joyful work of preparing the season’s most treasured dish. Ham remains the centrepiece of the Christmas table across the country. Families look forward to carving …

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Why right now is the best time to buy a Rolex

Why savvy collectors are buying Rolex watches this year.

Buying a Rolex in the current economic climate offers a distinct advantage as global market corrections have lowered entry barriers for collectors and first-time purchasers. This transition from an overheated speculative bubble to a buyer’s market stems from a dramatic contraction in demand within Greater China, previously the primary engine …

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