FINANCE

A historical and financial analysis of a dramatic strategic pivot Michael Saylor has never shied away from sweeping statements about the fate of money. For years he has insisted that the United States dollar behaves like a melting ice cube and that the rational path for companies seeking survival is …

If you are feeling the financial pressure of maintaining a healthy lifestyle, especially when gym memberships drain your bank account, then this is for you. The hidden cost of an unhealthy life, from expensive takeaways to constant fatigue affecting your career, is far greater than you realise, often leaving you …

An idea that shaped global finance For centuries gold was seen as the purest expression of wealth. It glittered in riverbeds, resisted corrosion and could be moulded with simple tools. Entire civilisations treated it as a universal language of value, and eventually modern economies built their monetary systems on it. …

Understanding how AI search works AI powered search is changing how people find information online. Instead of presenting long lists of links, modern search systems use large language models to provide direct answers in natural language. These systems identify intent, gather information from multiple sources, weigh authority, and then produce …

Are you constantly watching your money disappear on high-priced gym memberships, expensive pre-packaged foods, and increasing medical costs that lifestyle changes could prevent? Many people assume that staying fit and eating well is a premium lifestyle reserved for the wealthy. The truth is, the exact opposite is true. Embracing a …

Businesses across the world are preparing for a major shift in how audiences find information online. Artificial intelligence is now placed at the top of search results in Google, Bing and other platforms, changing how people discover brands and solutions. Organisations that want to increase sales in 2026 need to …

The global marketing landscape has shifted in a way that few predicted. In the early days, businesses focussed their attention on search engine optimisation (SEO) to appear above competitors on traditional search engine results. This evolved into answer engine optimisation (AEO) as users demanded quick, clear responses rather than long …

Understanding the AI Bubble The global financial markets are riding on a wave of enthusiasm for artificial intelligence. Valuations of companies tied to AI technologies have reached record highs, with investors and institutions piling into a narrow set of dominant stocks. While this has created enormous short-term gains, it has …

The turning point in a century old story Rolex has spent decades cultivating an image rooted in precision, endurance and stable financial value. For a generation of collectors and first time buyers, that image seemed unshakeable. Demand soared, waiting lists grew and pre owned prices reached heights that would have …

Shifting ground in digital discovery Many businesses blame weak demand or poor timing when sales fall short, but the real obstacles often sit upstream in the customer journey. Digital discovery has changed beyond recognition in the past three years. Brands that once relied on high intent search traffic now find …