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April 13, 2020 at 1:10 pm #826871roma21041329Participant
REPUBLIC BANK VACANCY APRIL 2020
MANAGER, ANALYTICS AND MARKETING TECHNOLOGY
REPUBLIC BANK VACANCY APRIL 2020
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Manager, Analytics and Marketing Technology
EXTERNAL ADVERTISEMENT
REPUBLIC BANK VACANCY APRIL 2020
MANAGER, ANALYTICS & MARKETING TECHNOLOGY
Applications are invited from persons with suitable qualifications to fill the position of “Manager, Analytics and Marketing Technology” at the Group Marketing and Communications department, Republic Bank Limited.
The jobholder is responsible for:
- Applying of analytical techniques and tools using data to present accurate, actionable insights to peers and the Executive Management Team which can assist in strategic business decisions that should support the Group in achieving its strategic objectives of growth, profitability, customer advocacy, brand preference and increased market share/penetration.
- Driving change to secure the quality of the Bank’s data assets.
- Managing of marketing platforms and marketing modules within core systems (website, Wi-Fi, digital signage, marketing automation, CRM)
- Delivery of programs that nurture sales prospects to build and maintain the sales pipeline.
JOB RESPONSIBILITIES INCLUDE:
- Managing all Market, Competitive and Customer Intelligence (online and offline) for all the Bank (and partially for the Group) with periodic delivery of executive dashboards, comprehensive reports and presentations on performance, trends, opportunities, predictions and strategic and tactical recommendations to Executive Management and peers within various business lines (GMC, C&RB, ECPD, Wealth Management, HR).
- Leading the development and implementation of common definitions, standards, processes and procedures for successful data governance with focus on data quality for the Group. Collaborating with business units and subsidiaries to develop remediation plans to close gaps. Leading change management plans to inspire and sustain change.
- Managing the technical development, execution and optimization of customer and prospect campaigns using marketing automation for the Group. Collaborating closely with marketing teams as a strategic contributor to deliver effective lead generation, customer nurture and demand generation programs. Leading the integration of marketing platforms (marketing automation, website, Wi-Fi, digital signage, Banking by Appointment) and sales management platforms (CRM). Designing, implementing and maintaining SEO strategy to create revenue through lead and demand generation using web, social and email.
- Driving business evaluation and deployment of technologies for reporting and analytics, supporting and monitoring the data governance activities across systems, marketing automation, website, Wi-Fi and signage with oversight of system administration for production systems and marketing systems as required.
- Motivating, coaching, training, developing and counseling staff of the Analytics and Automation unit to achieve their objectives and individual potential so that they are capable of delivering excellence.
GENERAL QUALIFICATIONS AND REQUIREMENTS:
The jobholder should have:
- B.Sc. in Computer Science, Management Information Systems, Information Systems or related technical field.
- At least five (5) years technical experience in IT solution delivery and managing multi-skilled teams, with two (2) years at the Management Level.
- A minimum of three (3) years’ experience in data analysis environments with one (1) year technical experience in the marketing automation environment.
- Project Management Certification
BEHAVIOURAL COMPETENCIES AND SKILLS:
- Knowledgeable on demand generation, lead generation and marketing automation concepts
- Excellent Supervisory, Leadership, Change Management, Analytical, Organizational, Numerical, Written and Oral communication skills.
- Ability to adapt, persuade, encourage and motivate
REMUNERATION:
The Bank offers an attractive compensation package.
Closing date for submissions of applications is April 17, 2020.
Thank you for your interest in Republic Bank Ltd.
Please note that only suitable applications will be acknowledged.
REPUBLIC BANK VACANCY APRIL 2020
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