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Leatherback Sea Turtles. Why community-based tourism is the future of Trinidad’s travel industry.
Leatherback Sea Turtle. Photo: Visit Trinidad

Unlocking the potential of community-based tourism in Trinidad and Tobago

Community-based tourism (CBT) is reshaping the global travel industry, empowering local communities to take charge of their cultural and natural assets. In Trinidad, this transformative approach is making waves, particularly in the vibrant communities surrounding the Nariva Swamp.

Supported by initiatives like Tourism Trinidad Limited’s (TTL) recent workshop, CBT is a vehicle for sustainable growth, cultural preservation, and economic empowerment. Here’s why Trinidad’s community-based tourism offerings stand out and how you can experience their authentic charm.

Nariva Swamp: A cradle of CBT innovation

Nestled in Trinidad’s southeastern corner, the Nariva Swamp is a biodiversity hotspot and a cornerstone of eco-tourism. Between November 12–14, 2024, TTL, the Ministry of Tourism, Culture, and the Arts (MTCA), and the Caribbean Natural Resources Institute (CANARI) collaborated to host a pivotal CBT workshop at the BPTT Mayaro Resource Centre.

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This workshop empowered 22 participants from surrounding areas like Manzanilla, Mayaro, and Plum Mitan, equipping them with the tools to create sustainable, locally managed tourism products.

Empowering communities

The workshop introduced participants to CANARI’s CBT Enterprise Handbook and focussed on critical areas like business development, operational improvement, and marketing strategies. Additionally, participants explored cultural, culinary, agricultural, heritage, and eco-tourism opportunities unique to their regions.

Acting Permanent Secretary Mr Videsh Maharaj captured the essence of this initiative, stating: “Community-based tourism is more than just exploring destinations; it’s about creating authentic connections with people, preserving cultural heritage, and promoting environmental sustainability.”

Community Based Tourism
Image: (left to right front row) Keron Noor, Local Economic Development Officer, Mayaro/Rio Claro Regional Corporation, Shaneil Sutherland, Destination Development Manager, Tourism Trinidad Limited, Videsh Maharaj, Acting Permanent Secretary, Ministry of Tourism, Culture and the Arts, Stacy Ramroop, Local Economic Development Officer, Sangre Grande Regional Corporation and Dr Natalie Boodram, Senior Technical Officer, CANARI sit alongside participants of the Community-Based Tourism Enterprise workshop.

CBT as a driver of sustainable development

Community-based tourism aligns with key objectives outlined in Trinidad’s National Tourism Policy (2021–2030) and Vision 2030. It fosters niche tourism products, strengthens cultural industries, and aligns with the United Nations Sustainable Development Goals (SDGs). By empowering communities, CBT enables locals to create unique, revenue-generating opportunities that preserve Trinidad’s natural and cultural heritage.

For TTL’s Destination Development Manager, Shaneil Sutherland, CBT is a powerful tool for sustainable development:
“At Tourism Trinidad, we promote community-based tourism as it inspires residents to develop and oversee their tourism offerings while protecting the environment and celebrating the uniqueness that defines their communities.”

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What makes CBT in Trinidad unique?

1. Authentic cultural experiences

Explore agricultural traditions in Plum Mitan.

Discover Manzanilla’s culinary treasures.

2. Eco-tourism excellence

Tour the Nariva Swamp, home to the West Indian manatee and exotic bird species.

Engage with local guides for an insider’s perspective on the region’s ecosystem.

3. Local ownership

From craft markets to eco-lodges, local entrepreneurs ensure profits stay within the community.

4. Sustainability at the core

Practices emphasise environmental protection and cultural preservation.

A case study: Experience Nariva Project

CANARI’s Experience Nariva Project, led by Dr Natalie Boodram, is a testament to CBT’s potential. It focusses on enabling communities near Nariva Swamp to create tourism products rooted in their cultural and environmental heritage. The project’s success is evident in the enthusiasm of workshop participants, who expressed newfound confidence in refining their business models.

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How to support and experience CBT in Trinidad

Visiting Trinidad provides an opportunity to immerse yourself in authentic community experiences:

Cultural tours: Discover local festivals, music, and art that reflect Trinidad’s rich heritage.

Eco-adventures: Hike through lush landscapes, kayak along scenic waterways, and spot diverse wildlife.

Culinary delights: Savour dishes prepared with locally sourced ingredients, showcasing the island’s agricultural bounty.

Craft markets: Purchase handmade goods that tell stories of the region’s cultural and historical fabric.

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Take action: Plan your community-based tourism adventure

Ready to experience the heart and soul of Trinidad? Use Tripadvisor to explore and book community-based tourism offerings tailored to your interests. With tools to connect you to authentic experiences, Tripadvisor ensures your journey contributes to the sustainable development of these vibrant communities.

Community-based tourism in Trinidad is more than a travel trend—it’s a movement that empowers communities, preserves cultural heritage, and champions sustainability. By choosing to explore these unique offerings, you’re not only supporting local livelihoods but also embracing a richer, more meaningful travel experience.

Plan your visit to Trinidad today and immerse yourself in the world of CBT. Let Tripadvisor guide you to the best experiences that Trinidad and Tobago’s communities have to offer!

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